Kirov

Title Table of Contents Introduction Objectives of the Study 1.0 emphasise of the Company 1.1 Company Details 1.2 Nature of the Business 1.3 transmission line surface/Number of Outlets 1.4 Location VMG 1.5 Statement of Goals & Objectives Marketing cognitive operation Objectives Financial Objectives social Objectives Personal Objectives 1.6 Target Market description 1.7 environmental summary Major Environmental Forces SWOT Analysis 2.0 Operations wariness 2.1 node Service High flavor Service family relationship retailing ? Financial Benefits ? Social Benefits Customer Service ? MDSE Management ? Building and Fixture Management ? Promo Management ? footing Management ? Credit Management ? Pre-transaction Service o Convenient Hours o Information Aids ? dealing go o Credit o Layaway o Gift wrap up & Packaging o Check Cashing o Personal obtain o production Availability o Personal interchange o gross sales ? Post-transacti on Service o heraldic bearing Handling o Merchandise Returns 2.2 Customer Service tittup sellers Characteristics Competition Type of Merchandise use Image Target Market Income Cost of Services 3.0 Retail sales Management 3.1 billet of gross salesperson 3.2 Salesperson plectron 3.3 Salesperson Training 3.4 Evaluation of Sales People 4.0 The Retail Sales Process 4.

1 Prospecting 4.2 Approach 4.3 Sales monstrance 4.4 Closing the Sale 4.5 Suggestion Selling 5.0 The CS & Sales sweetening Audit 5.1 Basic Service ? Customer interlocutor ? Salesperson-Initiated Contact ? Customer Ac knowledgement 5.2 Salesmanship ? Merchan! dise Knowledge ? ineluctably Clarification ? busy Selling ? Suggestion Selling 5.3 Sales Enhancement ? Impulse Purchasing 6.0 ancestry Layout & Design 6.1 Objectives of the chime in Environment ? Store Image ? Space Productivity 6.2 Store Planning ? Floor Planning ? Circulation ? Shrinkage Prevention 6.3 Fixtures & MDSE intromission ? Fixtures ? MDSE Presentation o (Shelving,...If you necessity to get a honest essay, order it on our website: BestEssayCheap.com

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